BESPOKE WATCHES
FOR THE MODERN ANALOGUE DRIVER
A DRIVEN DESIGN
In nearly every high end performance car cockpit we are witnessing the inevitable transition from analogue gauges to digital lcd displays. The Driven Dial series is an homage to the art of high tech analogue dials . Mixing modern technology such as distinguished AR coating, a German motion wind mechanism, Swiss movements, and a new take on the jump hour system- the Driven Dial watch collection.
There are many timepieces inspired by high performance cars....it is a very rich market- every automaker has a watch to sell to their brand loyalists, and likewise most luxury watchmakers have a line paying homage to models and motorsports . Standing out in such a world is difficult, unless you make a statement with a balance of traditional charm combined with unique novelty features.
JUMP HOUR SPEC
The unique jump hour design uses a portal window on the main face to reveal the corresponding hour on a separate rotating dial below. This style harks to the digital gear or speed screen on many gauges of the era.
A range of colors, finishes and bands to accentuate the bespoke nature of modern automotive customization.